TokenWars Whitepaper
  • Introduction
    • Impact and New Use-Case in Crypto
    • Market overview, size and emerging trends
    • Sustainable Project Growth
  • Token Wars Platform
    • Life cycle of a battling token
    • Flow of the game
    • Fundamentals
      • Fees, percentages, points
    • What is a point at token battle
    • Stakes to Initialise a token for battle
    • Risk, Loss And Reward Calculation
    • Token Battles and Rewards
  • Stake Boosting Dynamics
  • Token Utility
  • Marketing Strategy, Community Engagement and Roadmap
    • In-Depth Marketing Overview
      • Target Audiences
      • Foundation & Awareness Phase: Setting the Stage
      • Engagement & Community Building Phase: Nurturing a Thriving Ecosystem
      • Expansion & Partnerships Phase: Extending Reach
      • Consolidation & Growth Phase: Refining and Energizing
      • Battles-Specific Marketing Initiatives: Amplifying Engagement
    • Comprehensive Marketing Roadmap
  • Product Development Roadmap
    • Scope 1 - Single Chain (EVM)
    • Scope 2 - Multi Chain (EVM)
    • Scope 3 - Multi Chain
    • Scope 4 - Decentralised
  • Implementation and Technicals
    • Technologies Used
    • Targeted Chains and wallets
    • Smart Contracts
    • Security
  • Tokenomics
  • Important links
  • Disclaimer
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  1. Marketing Strategy, Community Engagement and Roadmap
  2. In-Depth Marketing Overview

Engagement & Community Building Phase: Nurturing a Thriving Ecosystem

1. Objectives:

  • Accelerate the growth of the TokenWars community and cultivate a robust sense of engagement and belonging.

  • Encourage comprehensive feedback and active participation, particularly through the beta phase, to refine the TokenWars experience.

2. Enhanced Tactics:

  • Tiered Rewards System: Introduce an innovative rewards system based on $TKW token holdings, categorizing users into Bronze, Silver, and Gold tiers. This system aims to boost engagement by offering escalating benefits, including exclusive access to NFT drops, $TKW token incentives, and participation in a competitive monthly battle pot.

  • Community-Centric Economy: Dedicate a portion of platform fees to enrich the community reward pool, establishing a sustainable and growth-focused reward ecosystem. This includes strategic fee reallocation to enhance the monthly battle pot, thereby incentivizing top performers and contributors directly.

  • Active Engagement Through Battles: Stimulate participation in platform battles with additional NFTs and $TKW tokens, fostering an active, vibrant community ecosystem. This strategy aims to maintain community engagement, contributing to TokenWars' dynamism.

  • Referral and Ambassador Programs: Implement comprehensive initiatives to widen community reach and incentivize user acquisition. This includes empowering current users as brand advocates, rewarding them for introducing new players into the ecosystem and for their active participation and streaming of battles.

  • Virtual Engagement: Organize regular update events as key communication avenues, keeping the community informed and engaged with development updates and soliciting valuable feedback.

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Last updated 1 year ago